Lastminute.com

“With you from the first minute to the last” summarizes basic information about lastminute.com and its market positioning
“Luxury hotels at 70% off” details an exclusive offer and prompts viewers to learn about lastminute.com’s “Top Secret” hotels
“A turnkey trip with no surprises” talks about choice and product selection and gives customer testimonials
“Your travel plan – turnkey or custom-tailored?” is intended to clarify the offering of trips abroad
“The bargain corner” gives full information on travel and leisure promotions
“How to pack your bag” gives a travel specialist’s tips and tricks in the form of a TV magazine story
“France in all flavors” reveals the unexpected wealth of vacation possibilities in France at lastminute.com
“Learn to fly at the lowest price” tells the best way to reserve and purchase airline tickets
“Five good reasons to choose lastminute.com” recaps the competitive advantages of the leading online travel agent

Video excerpts

French